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Services

ARAS offers end-to-end social and commercial research services, customized to your needs and supported by strong local connections, digital tools, and a robust team of field experts.

Customer Insights

- Customer Satisfaction Surveys
- Usage & Attitudes Research
- Consumer Lifestyles & Trends

Brand & Product Research

- Brand Audit
- Brand Equity Assessment
- New Product Research
- Packaging Research
- Pricing Research

Market Strategy & Intelligence

- Feasibility Research
- Segmentation Research
- Market Intelligence
- Marketing Strategy Design & Marketing Planning

Retail & Distribution

- Retail Audit
- Distribution Channel Audit

Communication & Advertising

- Concepts Tests and Awareness
- Communication Research

Social Research & Monitoring and Evaluation

- Knowledge, Attitude and Practice Survey
- Opinions Survey
- Baseline Survey
- Mid-Term Review
- Endline Evaluation
- Develop of M&E Plan
- Develop of Project/Programme Logical Framework